March 8, 2012

Jimmy Choo SS2012 Collection

* Material: Courtesy of The Valiram Group

SEVENTIES cinematic icons continue to inspire the Jimmy Choo Spring Summer 2012 Collection. Think Anouk Aimée from the film Justine with her sultry glamour and insouciant style. The direction is decidedly sporty, loose and eclectic with tribal and artisanal touches. Her evenings are glittering with disco finishes of mirror leather, lucite and crystals.

Sportswear influences manifest in JUSTINE, a new handbag with slouch appeal in unstructured calf. Variations of the luscious leather bag reveal an unzipped front pocket exposing a hidden flash of textured python in bright yellow, coral and jade. This relaxed utilitarian shape continues in softly unstructured clutches luxuriously accented with python.

The sportif journey continues with TAILOR, a perforated mesh lace-up atop a cork wedge with sneaker-style stripe. Volume and colour are dramatically expressed with wedge LEORA covered in suede, and LETITIA a double-buckle coloured opanca platform sandal on a 145 mm heel. Casual days strolling are spent in cork wedge sandals or Venetian slippers, this season’s chic flat.
The tribal and ethnic are woven in literally and decoratively into the collection. Animal print and exotics, a Jimmy Choo signature, extend through in leopard print, crocodile, python and elaphe. Cording, braiding, patchwork and tassels bring to light an artisanal hand. Hand-woven in leather macrame, the IRIS sandal is embellished with multi-coloured resin ornaments, an ode to the magpie style of fashion innovator and doyenne of ethnic embellishment, Iris Apfel.
The Jimmy Choo muse always has glittering evenings planned, and this season’s collection references 70s disco with strappy sandal THUNDER in cobalt, violet and Klein blue crocodile. Lucite wedge INGA sandals evoking graphic mod design are poised for the dance floor, accompanied by Lucite box clutch CADENCE, attached by chain link wrist-cuff.

About Jimmy Choo:
Founded by Tamara Mellon, OBE in 1996, as a luxury footwear company, Jimmy Choo today encompasses a complete luxury brand with women’s shoes, handbags, small leather goods, belts, sunglasses and eyewear.

The brand’s products are available in the growing network of Jimmy Choo freestanding stores as well as in the most prestigious department, specialty and duty free stores worldwide.

From its original base in the United Kingdom and United States, the Jimmy Choo store network now encompasses more than 120 stores in 32 countries worldwide.

Tamara Mellon OBE, Founder and Chief Creative Officer, and Joshua Schulman, Chief Executive Officer, oversee the company’s development which today enjoys the stature of one of the worlds most treasured and prominent luxury brands.

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